A company
with a solid portfolio

Pilsner Urquell Korea was created as a result of the merger of Asahi and SABMiller European brands in 2017.
We have a solid portfolio made up of individual brands including Pilsner Urquell, Kozel, Peroni and Grolsch.
Pilsner Urquell Korea will always try to provide the best quality without compromise.

Our Objective is

Pilsner Urquell Korea aims to provide the best quality beer experience through traditional brewing techniques,
and to demonstrate a wide range of in-depth capabilities with a brand that everyone can see in our market.

• 

  Delivering a deep impression and experience

  To inspire better drinking experiences
  by brewing moments.

• 

  Traditional brewing techniques

  We are brewers and we respect
  traditional brewing processes.

• 

  Best quality

  We are consumer driven & want to inspire them
  to choose high quality drinks.

• 

  A quick and agile brand

  ​We have the scale to shape the category, the agility to move fast
  and the most admired brands in our territories to win.

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  A variety of in-depth capabilities

  Our capabilities are diverse, deep and strong.